The ecommerce field is a growing and dynamic landscape. It seems that new developments keep coming on an almost daily basis making it hard for even some of the most knowledgable people to keep up. […]
7 E-Commerce Marketing Influencers You Need To Follow Read More »
Email list cleaning, also known as list scrubbing or email list hygiene, is the process of removing addresses from your list that should no longer be present. This helps to maintain a lean and clean
The Essential Guide to E-Commerce Email List Cleaning Read More »
Looking for inspiration for your Father’s Day email campaigns? Check out these 5 great examples from previous years.
5 Examples of Great Father’s Day Emails Read More »
There are plenty of articles out there all too ready to tell you that you should be prioritizing the quality of your email list rather than cramming it full of subscribers who are unlikely to
The Quality vs. Quantity Debate – Who Reigns Supreme? Read More »
A/B testing is an easy and simple way to improve open rates in your email campaigns. As a quick refresh, A/B testing is a feature email services providers (ESPs) such as SmartrMail offers users to
The Beginner’s Guide to A/B Testing Subject Lines Read More »
A good marketing strategy is like a well oiled machine where all the different cogs and gears interlock and work together to deliver the optimal results for your business. Unfortunately, for many businesses this simply
How to Use Email Marketing to Gain Social Media Followers Read More »
By popular demand, SmartrMail now supports A/B testing! This feature allows you to test two different subjects lines for your manual email campaigns with the ease and simplicity our users love about SmartrMail. All you
Send The Best Subject Line With Smart A/B Testing Read More »
We’re pleased to announce that SmartrMail users are now able to resend a manual email campaign to subscribers who didn’t open it the first time, without sending it to those who did open it. This
Introducing: Send Boost Read More »
As you’ve probably heard by now, the GDPR (General Data Protection Regulation) comes into effect on the 25th of May 2018. In anticipation, the SmartrMail team have been working on changes to make sure we’re
How SmartrMail is Preparing You and Your Store for the GDPR Read More »
